MARKETING:

• Strategic planning through developing marketing and/or business plans that are consistent with the company’s overall mission, objectives and goals for the future
• Identity/Brand management
• Company positioning through identifying and mapping out company identity relative to competitive environment
• Business development through assisting in identifying strategic alliances for integrated business offerings
• Promotions and Events – “A-Z” coordination and execution for Grand Openings, vendor/business to business events, consumer promotions, sale incentives, etc.
• Market Research
• Sales consulting and management support
• Customer relations campaigns and incentives
• B2B partnerships
• Media promotions and partnerships

VISUAL DESIGN - CREATIVE SERVICES

• Full service design studio
• Visual design for 2 or 3 dimensional applications
• Brand/ Identity development
• Logo design
• Web design and email campaigns
• Creative for radio and television commercials
• Production for radio and television commercials
• Collateral, brochure design
• Print advertising
• Package design
• Direct mail
• Signage
• Illustration
• Power Point Presentations
• Trade show display materials
• Site / Interior design

PUBLICITY - PUBLIC RELATIONS

• Develop stories and pitches to capitalize on relevant opportunities for client exposure
• Engage in client industry to maintain current trends and voice
• Research and conduct interviews to gather information for press releases
• Press releases – English or Spanish
• Press kits
• Event coordination and execution
• Translation
• Media Relations
• Public Speaking coaching and scripting
• Disseminate all pertinent facts and materials appropriate media
• Oversee site set-up for events
• Schedule interviews
• Monthly reviews of all free listing opportunities online and in print

SOCIAL MEDIA

• Account set-up and development
• Integration of brand via tweets/posts (videos, audio, articles)
• Targeted "friending" or "following"
• Content and scheduling
• Daily interaction and commenting
• Maintain and protect your brand

MEDIA

• Negotiating of media placements and rates
• Managing budget and media contracts
• In House media buying with Smart Plus®, Tapscan, and Scarborough Research
• Development of strategic co-op media plans to ensure cohesive communications across multiple platforms
• Documentation, filing and management of co-op funds
• Coordination and fulfillment of direct mail
• Coordinating traffic radio and television, and delivery
• Demographic research and Behavioral Targeting Strategies
• Negotiating and creating partnerships and special programs
• Posting of flight schedules to maximize dollars and earn credits
• Radio and Television production and editing
• Talent search and contract